Review Report For Allenpilling Accounting Website

The top visual of your homepage is excellent. The problem though is that it's almost impossible to see the business name/logo or the links of the navigation menu. This is a severe design mistake that must be fixed.

It's highly recommended to place a powerful headline or statement on the top visual. The impact of such a visual will be much stronger than the impact of a 'mute' visual.

Google gives your homepage's speed a score of 42/100. This is a pretty low score which means that your homepage is too slow. Slow pages are a big problem for both users on mobile devices and search engines.

'...our philosophy is simple, we provide...' — the comma after 'simple' must be replaced by a hyphen.

Below this short introduction you placed a large image that shows team members. This is not a good idea because at this preliminary stage, your new visitors will most probably expect to understand what exactly you offer and what's special about your services.

Below the team image you placed a slider to introduce your services. The problem is that sliders are highly ineffective for this purpose. Moreover, they slow down web pages. What you need instead are a few cards — design elements that include a short title, an image, and a short description. Each card should be linked to the respective inner page. Cards are MUCH MORE effective than sliders.

Since the homepage shows a large group of team members, your visitors will be under the impression that it's a large company. As a large company, its 'services' section shouldn't be built as a basic list. Dedicating a separate web page to each service would make a much better impression.