8 Top Core Elements of Effective Website Copywriting
How to craft copywriting that doesn't put new visitors to sleep and doesn't project them to the competition once they wake up.
Continue Reading →Insights on Web Content, Design & Marketing
Ediwriter's blog — ideas, concepts and opinions on content, usability, and design topics for ambitious businesses.
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Discover Why Your Website Visitors Don't Convert and Your Sales Hit Bottom
A professional second opinion on your website's performance can save you long hours of head scratching — and discover the problems that prevent your visitors from converting.
Continue Reading →Humanize AI-generated Content to Stop Targets From Running For the Hills
Yes, AI can definitely automate the content writing process. But without the touch of breathing writers, the AI-generated content will impress mainly fellow robots.
Continue Reading →Improve Your Website and Online Sales. Or Hibernate.
You can make periodic improvements to your design and content to boost your performance and sales, or you can settle with what you have now and keep sending new visitors to the competition.
Continue Reading →How to Solve the Web Content Writing Paradox
True, it's the bots that attract agile users to your website. But how do you retain the attention of agile users with short-copy, while feeding the content-starving bots with long-copy?
Continue Reading →What Happens In Vegas... Should Happen on Google's SERPs!
Google should start shuffling its search results! For each search, Google should choose the best 30–50 results and shuffle them constantly on its SERPs. But would they do it?
Continue Reading →The Critical Impact of Performance Website Redesign
When landing on your website, people will buy your products or services ONLY if they feel confident enough to trust you. A poorly designed website will ruin their confidence.
Continue Reading →Should We Start Ordering Vitamin-C Cocktails On Romantic Dates?
A new research warns that the portrayal of alcohol as necessary for a vibrant social life — and the assumption that moderate drinking offers cardiovascular protection — are wrong and misleading.
Continue Reading →Top Reasons to Request a Free Website Critique Report
I've just received an email from the CEO of a fintech company. He was extremely frustrated after trying to use a few online tools for analyzing his website.
Continue Reading →A Tough Choice for Content Writers
The other day I was searching for a new dash camera. You know, the tiny little cameras you attach to the car's dashboard or windshield...
Continue Reading →Content vs. Search Paradox
How do you feed content-hungry search bots without assaulting human visitors with content-overloaded pages that will definitely send them running for the hills?
Continue Reading →The Deceiving Concept Behind the Google Ads Platform
I have a serious problem with the deceiving concept behind the Google Ads platform, which uses the fake request for advertising relevance as a pretext to boost profits.
Continue Reading →The Intimidating Foreplay of Stimulating Articles
So I see a nice headline that attracts my attention and click it vigorously, expecting to explore some new exciting information. But instead...
Continue Reading →Reading Their Minds Helps Writing Your Messages
One of the most important keys to your business growth and online success is to understand customer behavior in order to predict expectations and plan your content marketing.
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