Frequently Asked Questions

I've been working as a copywriter since 1988. After working as a senior copywriter at some of NYC's most renowned Ad Agencies, I decided to start my own creative business and provide freelance copywriting services. Today I'm proud to be one of the most experienced and renowned copywriters in NYC's advertising scene.

There is no such thing as a profession/field/industry-specialized copywriter. A professional copywriter should be able to write content for any industry or market — the focus is NOT on the specific basic info, but on the way the relevant marketing messages are communicated to the client's targets. Since I've been writing commercial copy for so many years, there is scarcely any industry I haven't worked with.

I cover the full professional spectrum: website copy, blog posts, product descriptions, content reviews and analysis, website audits and more.

I work with businesses of all sizes — from local businesses and startups to established renowned companies. I provide tailored professional copy and content marketing services across a wide range of industries.

Great content is not about fixing phrasing or spelling mistakes. Professionally written marketing content must attract customers' attention, build trust and lead to action. Professionally written copy converts passive targets into loyal customers, boosting success and profits. Hiring a professional copywriter is an investment that pays off in leads, sales, and loyalty.

Copywriting isn't just about stringing words together. It's about connecting, persuading, and evoking emotion. AI can't do emotions, and can't evoke empathy. AI can offer logical reasoning and functional information, but most buying decisions are not based on rationality but on emotions. That's why humanizing your content is imperative.

No, I never subcontract my projects. Creative work is always based on professional talent, competence and experience and can't be subcontracted. If you hire me, I'll be the only one involved in your project.

My pricing is tailored to the specific needs of each project. The fees depend on the project's size, complexity, and estimated time to completion. After receiving your brief and specific requests, I will send you a detailed plan, timeline and a quote. I offer transparent quotes upfront, so you know exactly what to expect.

Yes. Unless you change the initial brief, revisions are free of charge. If for any reason you are not 100% satisfied, I will revise the copy according to your specific guidelines at my expense. Revisions are included in the project's quote, provided they are assigned within 15 days and are not based on a change after copy has been submitted.

Putting me to work for you is easy. Email me a brief for your project. After receiving your brief, I will reply with a detailed plan and transparent quote. After answering any questions and making sure everything is perfectly clear, I will start working on your project.

Turnaround times depend on the project's size and complexity. Let me know your deadline, and I'll do my best to complete the project on time.